AndersonOrd was born from the unbreakable bond between two lifelong friends and former football teammates, united by a passion for competition, the ocean, and the vibrant energy of San Diego’s beaches. Co-founders Jonathan Ord and Tom Underwood grew up surfing, socializing, and playing under the Friday night lights before continuing their athletic journeys at the collegiate level.

Ord pursued Accounting at BYU while serving as backup quarterback to Heisman Trophy winner Ty Detmer, while Underwood studied Business Management at San Diego State, where he thrived as a wide receiver in the Aztecs’ high-powered offense. When their football aspirations came to an end, their relentless drive carried over into the business world. Ord went on to co-create the leading CRM software used by a third of all automotive dealerships in the U.S., while Underwood built a successful career in real estate and golf club management, overseeing some of the nation’s most prestigious communities and courses.

Despite forging separate professional paths, their friendship remained constant, with family, golf, and a shared love for the California lifestyle keeping them connected. During a round of golf, a conversation sparked a realization—while the sport had evolved in countless ways, its apparel had remained stagnant. That moment of insight led to years of research, innovation, and the pursuit of something new: a premium athleisure brand that seamlessly blended performance, sophistication, and the effortless ease of coastal living.

Today, AndersonOrd stands at the forefront of modern golf and lifestyle apparel, redefining the industry with proprietary fabrics, contemporary California-inspired designs, and a relaxed yet refined fit. “Looking sharp matters, but feeling good in what we wear is what truly defines confidence,” says Underwood. With an unwavering commitment to quality, craftsmanship, and innovation, AndersonOrd continues to push boundaries—creating pieces that embody both the passion of sport and the spirit of the coast.